Sponsorships With The Cyber Why
The Cyber Why is a rapidly growing leading blog focused on technology, go-to-market, investing, and business, all through a cybersecurity lens. Sponsorship of The Cyber Why gives you access to an audience that is excited about technology and cybersecurity concerns and about staying ahead of the trends in the space. Meet your market where they live - at The Cyber Why.
The Cyber Why Newsletter Stats
August 2023 TCW stats:
Active Subscribers: 2800+
Email Open Rate (CTR): ~40+%
Article Reads Average Last 30 Days: 10.8k
Top Subscriber Locations: United States, United Kingdom, India, Western Europe, Australia, Canada
Audience Occupation: Security practitioners at Fortune 500 companies, CISOs and senior executives, investors, security entrepreneurs, and technology fans!
Newsletter Frequency: Once a week + monthly deep thought pieces
Sponsorship Slots: Up to two sponsors per issue
Top TCW newsletter sponsor slots
Length: 120 words max
Location: Near the top of the page and a second one at the 2/3 point in the post
Format: Text or Image (text recommended)
Title: 80 characters or less
CTA: Link and button to our page of choice
Rules of Engagement
Sponsors do not influence content decisions in any way unless they are specifically paying for a bespoke piece. All bespoke pieces will be noted as co-written or written by the sponsor to avoid confusing the audience.
We will never provide lists of newsletter members’ email or contact information directly to the sponsor. If an audience member goes to the sponsor CTA, they can provide their personal details at that time. You will get conversions if you create a good CTA that people care about.
We reserve the right to cancel any and all sponsorships before publication for any reason. We will provide refunds where appropriate if the sponsorship hasn’t run yet. We do not guarantee a specific return on investment numbers or clickthrough output.
Your Output From Us
One week after the issue runs, we will provide the following metrics:
The number of subscribers the email was sent to
The number of unique users who opened the email
Total views from all sources
The newsletter click-through rate (CTR)
The CTA click-through rate (CTR)
Pricing and Packages
Pricing and packaging details are available via email to email@example.com.